In April, the most beautiful world has reached the most suitable season for outdoor sports. With the high enthusiasm of Volkswagen outdoor sports in recent years, the marathon that ordinary people have been out of reach have become extremely popular this year.According to statistics from the China Athletics Association, from March 23-24, more than 200,000 runners across the country ran in various marathon events.
As an important partner of this year’s marathon, Keep, a domestic head sports technology company, has also shown bright results in major events such as Wuhan Marathon and Wuxi Marathon, which has just ended.At the same time, a set of value services after the pre -match match attracted the extensive participation of runners across the country.
Help runner team in the list KeepBreak three players in the proportion21.5%
This year, the Wuhan Marathon and Wuxi Marathon were held at the same time. Keep not only reached official cooperation with the organizer of the two events, Zhong Aolu Run and Hui Run Sports, but also accumulated the experience in the field of sports content with Keep for many years.The person provides a more professional sports service experience.
First of all, all runners participating in the event can upload the results directly to Keep by binding relevant data record devices. Keep will form a real -time list of runners and awards virtual medals for all the complete players. Second, all runners can use it to useKEEP online room has a group building function. Before the game, it will be free to team up with your favorite “Zizi”, and you can view the route trajectory, real -time positioning and competition results in real time.
As the first stop of the National Marathon Championship, this Wuxi Marathon is also the only domestic Paris Olympics trial in China.The number of users who participated in the KEEP online rushing list, the number of users with a score of three (within 3 hours) accounted for as high as 21.5%, of which the best score of Keep users was 2:10:53, ranking 14th in the country’s ranking of 14Essence
At the 2024KEEP spring conference held recently, Keep just released the new version of the APP 8.0, and Peng Wei, co -founder of Keep, expressed the determination and confidence of Keep for outdoor sports and comprehensively developing a professional event in Marathon.By the time, the size of the new marathon professional runner in 2023 reached 100,000+, and the highest match of mid -line users in the highest game in 2023 reached 25%.The annual KEEP will continue to expand the scale of marathon cooperation to serve more than 150 games across the country.
Science and technology empowerment official events Serving the whole country150Field marathon
In addition to the Wuxi Marathon and the Wuhan Marathon just ended, Keep will also reach official cooperation with major events such as the Lanzhou Marathon, Chengdu Marathon, Zhengzhou Marathon and other major events to provide official road books, real -time lists, official teams and other functions for the event. In additionKeep can also launch a series of courses for pre -match training, post -match stretching, customize the “Life’s First Horse” training camp for novices in Malaysia, and customize the online medal competition for players who are not in the second match.Complete your dream of all Malaysia.
For example, during this Wuhan Marathon, in addition to nearly 4,000 Hanma users participated in the KEEP rushing plan, more than 10,000 users signed up for the joint online competition created by KEEP and Wuhan Marathon.The Handma co -branded medal named “Flower Fire” is based on the unique and charming cherry blossom culture as the design element, which has been well received by online users and witnessed their marathon dream.
Keep founder Wang Ning said in the recent financial report and said: We are committed to creating a fitness experience with valuable, fun and participation for users.Relying on the carefully planned event awards and the novel fun game rules, the user’s participation enthusiasm and sports potential are continuously stimulated. The average income of each of our virtual sports events (ie medals) pays the average revenue of users in 2023, and the year -on -year increase exceeds that30%.In addition to the event, our APP also continues to enrich outdoor courses and experiences, strengthen social interaction such as recommending navigation and stimulating user competitive challenges through personalized routes, optimizing equipment interconnection experience, enriching fitness data value, and continuously strengthening community construction and user usersParticipation.
